There’s nothing I love more than sitting in a comfy chair on a rainy day and reading a good book. So when the opportunity arose to develop a brand strategy for a make-believe company, I naturally chose a book shop. Bookish is designed to be a book shop for the literary lover. Bookish carries special editions of beloved and renowned books, organizes bookbinding workshops, and hosts book clubs and author lectures. I wanted to make sure the branding reflected the uniqueness of the shop itself.
I was fortunate enough to see this fashion exhibition when it came through Nashville just a few years ago. It was a truly breath-taking exhibit; every piece was perfectly crafted and looked just as beautiful and stylish now as it did decades ago. Our design class was tasked with creating a brochure for a museum exhibit, so I jumped at the chance to remagine The Golden Age of Couture. The collection is on permanent display at the Victoria & Albert Museum in London, so I chose to explore it within that context. I wanted the brochure to explore some of the highlights of the exhibition, as opposed to the entire thing; I didn’t want this to be a redundant experience.
I work at a pretty sweet agency in town. I always have fun, but sometimes, they let me have extra fun and create and art direct shoots for the GS&F Facebook cover photos.